Seventh Annual Bras for the Cause to fund UV sterilization


Bras for the Cause sponsors gathered at Landon Winery in downtown Greenville last week to be the first to take a sneak peek at this year’s project. Now in it’s seventh year, Bras for the Cause has become an annual staple in the Greenville community, with hundreds of people crowding the downtown streets at each event to view elaborately decorated bras and raise money for cancer treatment in Hunt County.

More than $28,000 was raised at last Tuesday’s first-ever sponsor party, where Bras for the Cause organizers announced their next project as a UV light sterilization unit for the Lou and Jack Finney Cancer Center.

Since it began in 2009, Bras for the Cause has made mobile mammography and cancer care in Hunt County its top priority. The more than $300,000 raised from Bras for the Cause events assisted in the purchase of the Tubby Adkisson Mobile Mammography Coach and is also responsible for the creation of Janice’s Closet at Hunt Regional Medical Center.

Because of the overwhelming success of Bras for the Cause, organizers were able to pay off their mobile mammography pledge of $100,000 earlier than expected.

“Our generous sponsors are the reason Bras for the Cause has continued to raise money for cancer patients in Hunt County year after year,” said Hunt Regional Healthcare Foundation Executive Director Alicia Wittkopf.

“For that reason, we wanted them to have the first look at this progressive new project which will allow our hospital to continue to maintain outstanding infection control rates,” she said.

Although Janice’s Closet and mobile mammography will continue to receive funding for operation, organizers and hospital staff are enthusiastic about adding UV light sterilization to the list of funded projects.

According to Hunt Regional infection control nurse Kristi Saenz, UV light sterilization inactivates the DNA or RNA in microorganisms, therefore the organism cannot grow, reproduce, or be infectious.

“We are very excited to have UV light disinfection technology coming to the cancer center at Hunt Regional Medical Center,” said Saenz.

“This technology will add an additional safeguard for immunocompromised patients and further our goal to ensure an optimal clean and healthy environment at Hunt Regional Medical Center,” she said.

Infection control is often listed as a top priority at medical facilities. Earlier this year, Hunt Regional Medical Center was named by Consumer Reports as one of only three hospitals in Texas to receive their highest rating in preventing surgical-site infections, central-line infections, and infections stemming from urinary catheters.

Plans for the 2015 Bras for the Cause, scheduled for Oct. 8 in downtown Greenville, are already underway. Last year, more than 140 bras were entered into the contest and organizers hope to see that number soar even higher this year with entries from individuals and businesses across the county.

Anyone interested in volunteering, sponsorship or otherwise becoming involved in this year’s event is invited to attend the kick-off celebration at Landon Winery on Thursday, Aug. 27 at 6:30 p.m. where light refreshments will be served and wine will be available for purchase. Interested parties can also learn more about supporting Bras for the Cause by contacting 903-408-1064.

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